Accessible travel for passengers with speech, language and communication needs (SLCN)
When it comes to making the trip into cities like Nottingham, travelling by tram continues to prove a popular mode of transport. Buying a ticket, hopping on and hopping off at your designated stop may seem straightforward for some but the journey for those with SLCN may look and feel quite different...
As part of our mission to help organisations across the UK become symbol-friendly, we’ve proudly partnered with Nottingham Express Transit (NET) to help make modern-day transport a less daunting and more inclusive experience. From children travelling with parents and carers for a family day out, to the everyday journey for city commuters, we believe all individuals of all ages should never feel left behind.
By implementing dedicated QR codes on ticket machine screens, across their 37 trams and within their King Street travel centre, NET passengers now have easy access to symbols-guided support.
“The symbolised guides produced in collaboration with Widgit allow those of any age – with a hidden disability or literacy difficulty – to travel independently and with confidence on our network.”
Rebecca Horne, Business Engagement Manager, Nottingham Trams
Whether scanning a travel card, opening a tram door or requesting additional time to board and exit in advance of their next trip, every stage of the journey is covered – with Widgit symbols designed to help passengers navigate the trams smoothly and safely.
A grand day out with Rosehill students
Boarding our ‘Widgited’ Nottingham trams for the very first time, we were delighted to join students from Rosehill School as they ventured into the city for some festive fun. Purchasing their tickets at the Clifton South stop, students and teachers rode the tram to the Old Market Square – with Widgit symbols to help guide them. From accessing the route via the QR code on screen, to reading through the physical symbolised guide, students were able to enjoy their day without the anxiety or stress often associated with using public transport.
“Once children move on after the age of 19, they wouldn’t have access to symbols as readily as they do, like at Rosehill. By taking the next step and getting symbols onto their network, NET are supporting and engaging with every single person.”
Rebecca Lynch, Education Specialist, Widgit
Want to become a symbol-friendly organisation?
20% of the UK population experience communication difficulties at some point in their lives.
Widgit are helping brands to empower their customers to overcome these barriers in a socially responsible and compassionate way. Learn more about becoming a symbol-friendly partner today.